Everyone has been wondering what Apple will do with its outsized cash reserves — currently at just under $100 billion. Tomorrow the company will hold a conference call to tell the world what that will be.

“Tim Cook, Apple’s CEO, and Peter Oppenheimer, Apple’s CFO, will host a conference call to announce the outcome of the Company’s discussions concerning its cash balance. Apple will not be providing an update on the current quarter nor will any topics be discussed other than cash,” read a release from the company.

In other words: a very focused, but potentially huge, bit of news from Apple tomorrow.

The call will take place at 6am Pacific/9am Eastern time, and as with its earnings calls, Apple will also make the call accessible via a webcast.

Between now and tomorrow morning, expect a maelstrom of suggestions from the gallery about what Apple should do, might do and will do with the money it has amassed over the last few years as sales of its iPhone and iPad, sold at what are probably some of the best margins in the business, have gone through the roof.



Will it be something philanthropic? A product? An acquisition or ten? A fund for others to build something? The purchase of a small country? The start of a new one? A dividend (the last one Apple paid was in 1995)?

To be honest, there’s enough cash there to do all of the above, and then some.

via [ techcrunch ]

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